Science of Attraction: The Halo Effect

So many things can influence the decisions and judgments we make. In this Science of Attraction video for Channel 4 (UK), which is introduced by Derren Brown, Kat Akingbade and Charlie McDonnell investigate the Halo Effect and discover the impact it can have on first impressions and how others perceive you.



Many things influence the decisions and judgments we make and we are usually aware of what they are. However when it comes to the Halo Effect can we genuinely be influenced to think a certain way about a person or a product because of one perceived quality?

Enjoy this interesting experiment in social dynamics and perception. Note that the Halo Effect is quite important in all human interactions, but is highlighted in dating dynamics.

Interesting info: Elliot Aronson, a social psychologist at Stanford University, believes self-fulfilling prophecies - in which a person's confident self-perception, fed by healthy feedback from others - may play a role in success. Aronson suggests, based on the self-fulfilling prophecy, that people who feel they are attractive - though not necessarily rated as such - are just as successful as their counterparts who are judged to be good-looking.

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